WAH Rule #856: Harsh Truth: Outsourcing May Not Correct Your Lack of Productivity

As I sit here listening to a podcast about productivity for entrepreneurs, I am certainly not surprised to hear the guest and the host mention outsourcing not just business things you need done, but also personal responsibilities like cleaning. While I wholeheartedly agree with the base concept, I must correct something the host mentioned.

She stated that she and her husband hired someone to come in a few hours a month to do the deep cleaning that they don’t have time to do. Something that I can empathize with. It was her lack of logic that twisted my brain. She stated they did it because of how much time it would free up for them to focus more on their business.

Outsourcing to Free Up Time

Outsourcing to free up time is common. Outsourcing is also both a convenience and a necessity for many. However, outsourcing does not free up your time from a certain project…if you weren’t working on that project to begin with.

And It’s Not about Freeing Up Mental Space

Your brain creates an unlimited universe for you. Outsourcing something you’re not doing doesn’t free up any mental space. It relieves your self-imposed guilt. It gives you a reason to think you can be more mindful with what you believe is a better use of your time.

Yet, if you can’t be mindful now on this most important project that you’re doing instead of doing X, it’s likely that the X isn’t the problem. You are the problem. Your intimidation toward the important project is your problem. Your procrastination is your problem. Your lack of follow-through is your problem.

Your lack of self-honesty through self-assessment is your problem. It is not mental space. You will not focus any better just because you’ve outsourced something else. You’ll find something else to fill your thoughts instead of fully engaging in the project in front of you.

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